Rebel Yell Bourbon Name Change This change has been made at the request of Luxco, which renamed its Bourbon brand 'Rebel Yell.' This change is still in effect on store shelves. November 18, 2020 in General Bourbon Discussion. The yell has also been described as similar to Native American cries. Please feel free to start anew thread on the subject. Both new variants will be in a750mL bottle with screened-printed labelgraphics and at 90 proof. In 1936, the "Rebel Yell" brand was officially registered as a brand of Kentucky bourbon . The rebel yell was a battle cry used by Confederate soldiers during the American Civil War. However, while traditional bourbons contain wheat as the flavoring grain, distillers who make wheated bourbon swap the more traditional spicy rye grain for the soft and smooth wheat in the mash bill or list of grain ingredients. Each costs about $27 for a 750mL bottle. One last piece of news from the Kentucky distilleryRebel Yell 10 Year Single Barrel, which debuted back in 2016, will be available in a 2,600-bottle run this year. Need to know: A 100-proof, 10 year old wheater, this is the latest release from Rebel Yell's Single Barrel line. *(Interview with Nancy Farnsley, November 14, 1984) In the early 1980s, after some other changes of ownership following the break-up of Stitzel-Weller around 1972, the brand was purchased by the David Sherman Corporation of St. Louis, Missouri (now Luxco). WorldSeries2021 6 mo. Note: Luxco recently changed the brands name from Rebel Yell Bourbon to Rebel Bourbon. Rebel Yell was originally marketed as a bourbon for the deep south, but this changed in the late 1980s as it became available nationwide. Reviews and discussions are encouraged, check out the stuff we've compiled in the sidebar and our review archive! The companys brand was acquired by the David Sherman Corporation and renamed asLuxco in 1999. Perhaps as a result, availability is limited, and prices may vary. However, by carrying the term Straight Bourbon on the label, the youngest barrel in each batchs blend must be aged for a minimum of two years in new oak. Luxco is a leading producer of distilled spirits in the United States, and its products are distributed in more than 50 countries. Press question mark to learn the rest of the keyboard shortcuts. Changing the name of the Rebel Yell is turning your back on everything that made you what you are. The brand has changed hands and recipes, but it is a part of American bourbon history. All Rebel Yell packaging has been updated toproduce a robust, uniform shelf presence forthe entire brand family. For Blood Oath Pact No. Luckily, the booze biz is a large and dynamic industry built for people with eclectic tastes. After a couple weeks of it not being restocked, I up and asked the clerk if they just weren't stocking it at that store (the one closest to me was a bit smaller than others around town) and I just wondered if I needed to go to a different store, but he looked it up and apparently they could no longer order it. They asked him for a demonstration of the rebel yell, but he refused on the grounds that it could only be done "at a run", and couldn't be done anyway with "a mouth full of false teeth and a stomach full of food". I mean, its sister coaster, at Carowinds, is called Thunder Road (with its cousin White Lightening) Both are cultural references without making political statements. Rebel bourbon is also made in Kentucky, and it is known for its strong, fiery flavor. This nose is sweet and much more grain forward in its aromas. Even though you can definitely find some on Kings Dominions Facebook page. If youre looking for the cheapest whiskey to mix with a whiskey coke, Kentucky Deluxe is the way to go. The 40% alcohol by volume (80 U.S. proof) spirit was formerly produced under contract by Heaven Hill at its Bernheim distillery in Louisville . And Charley said, "Well, that's fine." Yep, they did. Founder of CoasterCritic.com. In an instant every voice with one accord vigorously shouted the 'Rebel yell,' which was so often heard on the field of battle. Rebel Rye is a rye whiskey priced at about $25 for a 750mL bottle. . As the Scotch Addict points out, NAS makes it easier for whiskey producers to create what they want to create. Despite having the vaulted Stitzel-Weller background, Rebel Bourbon is often left out of the conversation when considering wheaters. And he said, "Well if you don't pick it up we're thinking of picking it up." Rebel Yell is a brand of Kentucky made Straight Bourbon Whiskey that is made using more wheat than most Bourbons. Especially for those of us that have been riding it since the 70s," said one more. Ive been going to this park for years but now its tainted. They changed up the bottle in 2019, and in 2020 they transitioned to Rebel Bourbon. This price point places Rebel whiskey in the low end of the standard segment. Check out what we are up to! An order was given during a bayonet charge to "yell like furies" in routing the Federal forces under General Irvin McDowell. On this Wikipedia the language links are at the top of the page across from the article title. Rebel Bourbon's history dates back to 1849 when William Larue Weller of the W. L. Weller & Sons Company invented the famous recipe that pioneered a wheat-based mash bill to replace rye. Yes, Racer 75 is a weak, uninspired name but Im glad to know that inbred rednecks who say they will no longer be renewing their seasons passes just because of the name change will no longer be in the park! BrokeCal, I cant see how the purpose of the roller coaster was to teach anyone about the Civil War or the Confederacy. Imagine how much the 'woke' folkswould flip out if they saw the old Rebel Yell labels! It is what it is. Rebel Whiskey is one of the most widely available wheated bourbons in the United States. Full stop. I dont remember ever seeing any historical theming or educational features. In the mid- to late-1850s in the Kansas Territory, "free-state" (meaning anti-slavery) forces battled against pro-slavery forces (as Kansas' determination on slavery was in violent dispute). While he had no prior knowledge of whiskey, he did have some experience. 3 charred oak barrels. I honestly dont see what the big deal isbut then again, Ive never visited KD nor grew up in the south. Recently, the brand dropped the word Yell from the name, which means that you may currently find bottles with either Rebel Yell or Rebel Bourbon on shelves. I have seen Father, ordinarily a model of reserve and dignity, leap up in the Metropolitan Opera House and let loose that piercing yell.". EXPLORE WHISKEY REBELLIOUS REMIXES Spring Manhattan Bourbon-Amaro Highball Elderflower Smash SEE ALL COCKTAILS Rebel Yell Kentucky Straight Bourbon Whiskey has a retail price of about $16 for a 750mL bottle at 80-proof. I've heard the 10-yr is the same juice from the Old Fitz decanters. At last it grew too dark to fight. The Rebel Yell name was inspired by the Confederate Armys use of the word during the Civil War to target markets in the South. The brand was created to commemorate the 100th anniversary of the Stitzel-Weller distillery in Louisville, Kentucky, by Charles R. Farnsley, the former mayor of Louisville. Not sure why it shows the old one on mobile. The Lux Row Distillery filled its first barrel three years later, in January 2018. While its still available for under $15, you may have more trouble finding it at the price. Well see if this changes soon now that Lux row Distillers hits the four year mark. Bourbon aficionados may consider the whiskey a little hot when tasted neat in or in a snifter. Luxco recently released a Rebel 10 Year Single Barrel Bourbon. Hes teamed up with Master Sommeliers and Master Distillers to help educate people about the science that goes into alcohol production. By using this site, you agree to our Terms of Use. Though hardly a definitive description, having been published some 70 years after the war ended, Margaret Mitchell's classic Civil War novel Gone with the Wind has a character giving the yell sounding as a "yee-aay-eee" upon hearing the war had started. Rebel Yelland Yellowstone were my veryfirst bourbons. Weller bourbon would be purchased by the Sazerac company and produced by their Buffalo Trace distillery, but the Rebel Yell brand was purchased by David Sherman Corporation (now Luxco, who also produce Everclear grain alcohol) and production moved to the Heaven Hill distillery in Bardstown, Kentucky. Midwest Grain Processor acquired the Rebel Yell whiskey brand fromLuxco, a Kentucky distillery that was founded in 1918. A wheated bourbon. The name Rebel Yell recalls the Confederacys armed forces during the Civil War. 1965. Its a cheap bottle of whiskey and it tastes like one, too. Weller company merged with the Stitzel distilling company (est. "A young fellow near me remarked: 'Our men must be hitting them the way they holler.' "Rebel Yell will always be Rebel Yell. [1] The origin of the yell is uncertain. The Rebel Yell brand wasnt introduced until 1950, however, by Charles Farnsley, the mayor of Louisville at the time. ago One is less overtly pro-slavery and pro-confederacy. I rarely drank it before and just recently started mixing drinks so I went through the remaining 3/4 of the bottle in about a month. Quick everyone buy up the Rebel Yell bottlings before they are gone! Just like the Big Lot Stunt Coaster is still Italian Job, the Crypt is still Tomb Raider, Drop Tower is still Drop Zone, the Racer75 will always be THE REBEL YELL! Before the Lux Row facility was online, Luxco was a non-distiller producer or NDP. The original name of the company was W.L. Imageused underCCby Mr. Gray. Billy Idol wrote the song because of the bourbon. Now that yell is considered offensive, the poor folks at Yellowstone mustbe looking over their shoulders. Theres something about the rebel yell bourbon confederate flag that just screams bad boy. Its the perfect drink for those who like to live on the wild side. With temperatures rising and the sun showing its face more and more, this time of year is perfect for a wardrobe update, and it seems Rebel Yell has caught a case of spring fever. It was not that; it was the Southern war cry."[10]. It has been made using only the purest Kentucky limestone-filtered water and new charred white oak barrels for aging. Woh-who-ey! The new packaging incorporates elements weve grown accustomed to seeing with craft brands: an embossed, round-shouldered bottle with a capsule closure and natural cork, along with new front and back labels. Speaking of their expressions, that lineup includes an all-new whiskey, Rebel Yell Kentucky Straight Bourbon 100 proof. "Who Whipped Whom? Style: Straight bourbon Origin: Kentucky Age: 10 years Proof: 50% ABV Price: $60 Release: May 2017 Availability: Nationwide in limited amounts. One of the earliest accounts of the yell comes from the First Battle of Manassas (Bull Run) during then Brig. As any company or public organization has to do in the era were in, I assume Cedar Fair and Kings Dominion did a calculation. Fifty years later, that pissed off quite a few people. The woke folk are going to get their pitchforks and be at Lux Row's doorstep once they catch wind of a Rebel libation. Rebel Yell American Whiskey tries to hedge its bets and give consumers both rye and bourbon, but it succeeds in neither respect. Even my 7 year old commented that racer 75 is a dumb name and both my boys still called it the rebel yell. She's a regular contributor to the Whiskey Wash with an affinity for the unique and weird side of whiskey. In 2019 Rebel Yell went through a rebranding effort. Drinking Rebel Bourbon neat isnt a pleasant experience, but on ice its definitely not unpleasant. Now, if you havent heard of Rebel Bourbon, you may now it as its previous name Rebel Yell. This may be one of the most underappreciated wheated bourbons available. You caved! Their most well-known brand might be Everclear, which is a high-proof neutral grain spirit made from corn. Sorry, I missed that. Its been a strange and complicated journey. I like Rebel Bourbon a lot better at the $13 price point than $18. Shame on KD. The people that rebelled against the United States because they thought they should be able to own people are bad. One, from a 1938 newsreel documenting the 75th anniversary of the Battle of Gettysburg, documents several Confederate veterans performing the yell as a high-pitched "Wa-woo-woohoo, wa-woo woohoo. Its perhaps one of the most easily attainable bottles of wheated bourbons in the United States, a perfect opportunity to dip your toes into the category. Why did they HAVE to choose such a name in the first place? DRINK UP YOUR DRINKING PARTNERS Revel in a range of Rebel WHISKEYS, Which are surprisingly smooth but never soft-spoken. Otherwise I would hate to see a Dueling Dragons -> Dragon Challenge -> scrap heap project happen. Rebel Yell American Whiskey is a uniquewhiskey blend that combines the smooth andsweet taste of our wheated bourbon with thespiciness of a rye. Maybe the barrels that didn't make the cut? I'm also a huge fan of terrain roller coasters. For most of its existence, Luxco was a non-distillery producer or NDP which meant they did not own a distillery. Rebel Yell bourbon is a smooth, mellow whiskey with a sweet taste. It was renamed in 2011 after being sold to the Luxco company. With the news of the name change of the Rebel Yell being the last straw.
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